1) Four-primary-color technology faithfully reproduces colors

Sharp’s four-primary-color technology utilizes four primary colors, adding a Y (yellow) subpixel to the three conventional subpixels of R (red), G (green), and B (blue).

This combination expands the color gamut and enables the display to vividly reproduce colors that have been previously impossible to portray, such as sparkling golds and sunflower yellows. In addition, the ability to render cyan is also enhanced, making it possible to vividly reproduce the sense of transparency of an emerald-green ocean.

Four-primary-color technology improves light utilization efficiency, making brighter images possible. In addition, the yellow wavelength components contained in the LED backlight, which is the light source for the LCD panel, are used with greater efficiency, keeping brightness high and achieving the industry’s highest energy efficiency*¹².

In conventional three-primary-color displays, images are displayed through the combination of pixels. But in Sharp’s four-primary-color technology, the Full High Plus engine enables the red, green, blue, and yellow subpixels to be combined at the subpixel level. Smoother, more incredibly detailed HD images can be achieved by combining about 1.3 times*¹³ more subpixels (approximately 8.29 million subpixels) than possible with a conventional display.

1) High-brightness, high-contrast 3D images with an exceptionally realistic sense of depth

Conventional 3D TVs have had a technical challenge in the screen not being sufficiently bright. Thanks to four-primary-color technology, these models achieve a screen brightness approximately 1.8 times*⁵ higher than that of three-primary-color panels.

They reproduce bright, clear images even when viewed through special 3D glasses, enabling users to enjoy high-contrast 3D images with an exceptionally realistic sense of depth.

UV²A optical alignment processing technology and four-primary-color technology combine to increase the utilization efficiency of light in the LCD panel, enabling viewers to enjoy bright 3D images.

In addition, in displaying 3D images, conventional displays drive the LCD at high speeds using two signal lines. But these AQUOS models use Sharp’s proprietary FRED technology, which drives the LCD panel at high speed using only one signal line. The result is less wiring and fewer components in the LCD panel, as well as even greater improvements in light utilization efficiency*¹⁴.

In 3D images, separate images intended for the left eye and right eye are displayed alternately. This system, however, tends to cause crosstalk (undesirable double-contour “ghost” images), in which the images for the left eye and right overlap. AQUOS Quattron 3D models use UV²A technology with superb high-speed response and proprietary FRED technology to display the images for the left and right eyes at double the speed (total 4X speed). This results in extremely low crosstalk.

When displaying 3D images, Scanning LED Backlight technology divides the screen into a number of horizontal bands and turns the LED backlight on and off in those areas at high speed in synchronization with pixel illumination on the screen. This minimizes crosstalk by reducing the visual perception of image lag.

By connecting to an AQUOS Blu-ray Recorder*¹⁵ via an HDMI cable*¹⁶, viewers can enjoy Blu-ray Disc titles recorded in 3D with full HD resolution.

These AQUOS models also support 3D video signals input from external sources*¹⁷ such as 3D digital broadcast programming and cable TV. Further, these models feature a built-in IrSS receiver*¹⁸ which enables users to wirelessly send 3D photographs taken using a digital camera*¹⁹ to the TV.

Viewers can comfortably enjoy images created in 2D format as 3D images, including images taken using an HD video camera or digital camera.

Pushing the 3D button on the remote control while viewing 2D images causes the TV to analyze the image stream and display pseudo-3D images*²⁰.

Pushing the 3D Brightness Boost button on the remote control enables viewers to select the desired screen brightness. With a single touch of the button, users can select a brightness level to match their preferences or the brightness of the room where the TV is being viewed.

These models come bundled with a pair of special 3D glasses that are comfortable to wear and feature a 3D to 2D conversion function, an industry first*²¹.

Simply pushing a button on the glasses while enjoying 3D images enables the individual wearing the glasses to see the images in 2D. This convenient function means that any individual can choose to see the images in either 3D or 2D.

These glasses can be powered*²² via the TV’s USB port by using a commercially available USB cable. They also feature an Auto Power Off function*²³.

1) ARSS (Around Speaker System) integrates video and audio (LV/LX Series)

These models feature the ARSS 2.1-channel 4-way 8-speaker system. It creates a viewing environment that heightens the sense of unity between the picture and sound.*²⁴

The built-in Digital 1-Bit Amplifier is unaffected by external noise, producing audio with a realistic sense of presence.

Sharp’s Duo Bass*²⁴ system positions two sub-woofer units facing opposite of each other to decrease excess vibration in the main unit. This system reproduces powerful bass sounds that have been difficult to achieve in conventional flat-panel TVs.

4. Stylish models feature thin and seamless full-flat design just 3.9 cm thick*⁸ (XF Series)

These models feature an edge-lit LED backlight system to achieve a slim profile only 3.9 cm thick. In addition, the thin and seamless full-flat design provides an uninterrupted transition between the screen and the frame, creating an elegant form while maintaining a subtle simplicity of design.

1) Supports recording programs to an external USB hard drive (LV/LX Series)

By connecting a commercially available external USB hard drive*²⁶, users can record and play back digital broadcast programs simply and easily using the TV remote control.

In addition, these models also feature a Frequently Recorded function*²⁷ in which the TV learns the programs or the types of programs most often viewed and automatically saves them on the USB hard drive. Further, in the 3D-compatible LV Series, the Frequently Recorded function can search on the keyword “3D” and give priority to programs that it finds.

2) Support for wireless USB LAN adaptors (LV/LX Series)

By connecting a commercially available wireless USB LAN adaptor*²⁶ to the USB port built into the main unit, users can access the Internet via a wireless LAN router in the home or enjoy a variety of entertainment media on a home network (DLNA compliant).

3) Compatible with AQUOS Familink II that provides an expanded feature set and a wider range of supported applications via HDMI cable connection to peripheral equipment

The control panel of peripheral devices such as Sharp’s Blu-ray Disc recorders can be displayed on the screen, and a wide range of linked operations can be performed while viewing the screen. In addition, these models support the Audio Return Channel (ARC) function*²⁸ under the HDMI standard, as well as HDMI Content Type Synchronization. Further, this feature offers a broad array of viewing modes, including displaying photos and video taken with a mobile phone*²⁹ on the wide screen of the TV.

4) Compatible with home networks to enable viewing programs recorded on an AQUOS Blu-ray Recorder located in another room

By connecting these models to a home network, users can enjoy playing back programs recorded on the hard drive of an AQUOS Blu-ray Recorder*¹⁵ located in another room, or play back video, audio, and photographs*³⁰ stored on DLNA-compliant devices*²⁶ connected to the network.

5) Continuously expanding availability of Internet services—from helpful lifestyle information to HDTV programming

Users can use the TV remote control to simply and easily access high-definition video content available on the Web thanks to proprietary technology (Ex System technology) that provides comfortable, high-speed access to Internet services.

In addition to dedicated AQUOS services such as AQUOS.jp, Yahoo! JAPAN for AQUOS*³¹ (including video channels), and DoTV Digital Magazine*³², these models also support the acTVila (Full Video)*³³ video-on-demand service portal. Users can also watch Hikari TV*³⁴ without a special tuner. And users can also access newspaper services*³⁵.

Further, these models also feature an AQUOS Information function that can display informative notices from connected mobile phones*²⁹ and from Internet services such as weather information*³⁶ on the screen being viewed.

1) AQUOS High-Picture-Quality Master Engine delivers beautiful images

Sharp’s AQUOS High-Picture-Quality Master Engine features a dedicated high-speed image processing chip that brings out the superb display performance of four-primary-color technology.

The combination of the Clear Double Speed function that detects image movement to give a clear picture, and Scanning Double Speed*¹¹ that reduces the visual sensation of image lag by switching the LED backlight on and off at high speeds, enables full-motion video to be clearly rendered. In addition, video performance is further improved by the Smooth Image Quality function that increases image contrast to accurately reproduce subtle color gradations and the Active Conditioner technology that reduces noise.

2) Preferred Image Sensor automatically adjusts image quality to user preferences, and now includes learning function

These AQUOS models not only adjusts to the room viewing environment and the on-screen content; the Preferred Image Sensor also automatically adjusts*³⁷ image and sound quality to the most desirable settings based on viewers’ personal preferences. User preferences are determined based on answers to a series of simple questions posed at the time the set is initialized.

In addition, a new Preferred Image Settings Learning function*¹¹ has been added. Under this function, the TV learns information from viewed programs, which have been adjusted according to image quality preferences, and this information is reflected in the actions of the Preferred Image Sensor.